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How Does Google Trends Work?

If you’re a business looking to rank higher on Google you should be using the Google Trends tool. It’s an interactive tool that allows you to pull historical and real-time search queries by topic and search terms. You can also compare up to 5 search terms at one time.

Here are the list of Trends for 2020 sorted by categories.

While the Coronavirus and politics dominated the news and the top of searches in 2020, Tiger King did manage to come up as the #1 most searched TV Show.


Searches
1) Election results
2) Coronavirus
3) Kobe Bryant
4) Coronavirus update
5) Coronavirus symptoms
6) Zoom
7) Who is winning the election
8) Naya Rivera
9) Chadwick Boseman
10) PlayStation 5

News
1) Election results
2) Coronavirus
3) Stimulus checks
4) Unemployment
5) Iran
6) Hurricane Laura
7) Super Tuesday
8) Stock market
9) Murder hornet 10) Australia fires

People
1) Joe Biden
2) Kim Jong Un
3) Kamala Harris
4) Jacob Blake
5) Ryan Newman
6) Tom Hanks
7) Shakira
8) Tom Brady
9) Kanye West
10) Vanessa Bryant


Actors
1) Tom Hanks
2) Chris D’Elia
3) Jada Pinkett Smith
4) Timothée Chalamet
5) Ricky Gervais
6) Amber Heard
7) Joaquin Phoenix
8) Danny Masterson
9) Ryan Dorsey
10) Lea Michele

Athletes
1) Ryan Newman
2) Tom Brady
3) Bubba Wallace
4) Mike Tyson
5) Rudy Gobert
6) Drew Brees
7) Tyson Fury
8) Derrick Henry
9) Nate Robinson
10) Delonte West

Beauty how to’s
1) How to cut men’s hair at home
2) How to plop hair
3) How to color your hair at home
4) How to wash your hands
5) How to style curtain bangs
6) How to cut women’s hair
7) How to do knotless braids
8) How to fade hair
9) How to trim your own hair
10) How to dermaplane


Definitions
1) WAP
2) Entanglement
3) Antebellum
4) Pandemic
5) Asymptomatic
6) Juneteenth
7) BIPOC
8) Quarantine
9) Simp
10) Furlough

Games
1) Among Us
2) Fall Guys: Ultimate Knockout
3) Valorant
4) Genshin Impact
5) Ghost of Tsushima
6) Animal Crossing
7) Assassin’s Creed Valhalla
8) The Last of Us 2
9) Madden NFL 21
10) Jackbox

How to donate…
1) How to donate to Black Lives Matter
2) How to donate to Australian bushfires
3) How to donate blood
4) How to donate to Georgia Senate runoff
5) How to donate to Goodwill
6) How to donate plasma
7) How to donate eggs
8) How to donate bone marrow
9) How to donate to Yemen
10) How to donate N95 masks


How to help…
1) How to help Australia fires
2) How to help Black Lives Matter
3) How to help during coronavirus
4) How to help Yemen
5) How to help acid reflux
6) How to help Beirut
7) How to help someone having a panic attack
8) How to help period cramps
9) How to help heartburn
10) How to help nausea

How to make…
1) How to make hand sanitizer
2) How to make a face mask with fabric
3) How to make whipped coffee
4) How to make a mask with a bandana
5) How to make a mask without sewing
6) How to make cloud bread
7) How to make Facebook avatar
8) How to make Bitmoji classroom
9) How to make disinfectant wipes
10) how to make a live wallpaper

How to style…
1) How to style curtain bangs
2) How to style curly hair
3) How to style biker shorts
4) How to style box braids
5) How to style long hair men
6) How to style Doc Martens
7) how to style mom jeans
8) how to style long hair
9) how to style sweatpants
10) how to style curly hair men


Loss
1) Kobe Bryant
2) Naya Rivera
3) Chadwick Boseman
4) George Floyd
5) Ruth Bader Ginsburg
6) Eddie Van Halen
7) King Von
8) Kelly Preston
9) Pop Smoke
10) Ahmaud Arbery

Lyrics
1) WAP
2) The Box
3) Godzilla
4) GOOBA
5) Break My Stride
6) This Is For Rachel
7) Say So
8) Yummy
9) Heather
10) ROXANNE

Movies
1) Parasite
2) 1917
3) Black Panther
4) Harley Quinn: Birds of Prey
5) Little Women
6) Just Mercy
7) Bad Boys 3
8) Sonic the Hedgehog
9) Contagion
10) Fantasy Island


Musicians and Bands
1) Shakira
2) August Alsina
3) Adele
4) Doja Cat
5) Grimes
6) Van Halen
7) Lizzo
8) Tamar Braxton
9) Quando Rondo
10) Tory Lanez

Near me
1) Covid testing near me
2) Early voting near me
3) Fires near me
4) Voting near me
5) Protests near me
6) Toilet paper near me
7) Nail salons open near me
8) Ballot drop box near me
9) Black owned restaurants near me
10) Drive in movie theater near me

Politicians
1) Joe Biden
2) Kamala Harris
3) Boris Johnson
4) Pete Buttigieg
5) Mike Bloomberg
6) Andrew Cuomo
7) Chris Christie
8) Mike Pence
9) Andrew Yang
10) Mitt Romney


Recipes
1) Sourdough bread
2) Whipped coffee
3) Disney churro
4) Dole Whip
5) DoubleTree cookie
6) Ikea meatball
7) Chaffle
8) Hamburger bun
9) Egg salad sandwich
10) Healthy banana bread

Sports Teams
1) Boston Celtics
2) Miami Heat
3) Kansas City Chiefs
4) Los Angeles Clippers
5) Dallas Stars
6) Washington Football Team
7) Philadelphia Flyers
8) Tampa Bay Buccaneers
9) Boston Bruins
10) San Francisco 49ers

TV Shows
1) Tiger King
2) Cobra Kai
3) Ozark
4) The Umbrella Academy
5) The Queen’s Gambit
6) Little Fires Everywhere
7) Outer Banks
8) Ratched
9) All American
10) The Last Dance


Virtual
1) Virtual field trips
2) Virtual museum tours
3) Virtual Kentucky Derby
4) Virtual learning
5) Virtual NBA fans
6) Virtual EDC rave
7) Virtual classroom
8) Virtual tours
9) Virtual marriage
10) Virtual baby shower

Where is…
1) Where is my stimulus money
2) Where is my refunds
3) Where is Kansas City
4) Where is Beirut
5) Where is Shakira from
6) Where is toilet paper made
7) Where is the coronavirus
8) Where is Lebanon
9) Where is Minneapolis
10) Where is Joe Biden from

Where to buy…
1) Where to buy PS5
2) Where to buy toilet paper
3) Where to buy face masks
4) Where to buy Xbox Series X
5) Where to buy hand sanitizer
6) Where to buy Ju-C Jelly candy
7) Where to buy Nintendo Switch
8) Where to buy Lysol spray
9) Where to buy Clorox wipes
10) Where to buy N95 mask


Why…
1) Why were chainsaws invented
2) Why is there a coin shortage
3) Why was George Floyd arrested
4) Why is Nevada taking so long
5) Why is TikTok getting banned
6) Why did Kobe have 2 numbers
7) Why is everyone buying toilet paper
8) Why is it called COVID-19
9) Why is it called Juneteeth
10) Why is Australia on fire

… during coronavirus
1) Best stocks to buy during coronavirus
2) Dating during coronavirus
3) Dentist open during coronavirus
4) Unemployment during coronavirus
5) Jobs hiring during coronavirus
6) Inspirational quotes during coronavirus

7) Things to do during coronavirus
8) Is Uber working during coronavirus
9) Buying a house during coronavirus
10) Hotels open during coronavirus


Once you click search Google will display various data sets ranging from Region, Interest and Related Topic. You can also use the filter to sort it by Location/Worldwide down to a City, Past 7 days to 2004, By Categories Web Search, Youtube, Image or Google Shopping.

Interest over time Numbers represent search interest relative to the highest point on the chart for the given region and time. A value of 100 is the peak popularity for the term. A value of 50 means that the term is half as popular. A score of 0 means there was not enough data for this term.

Interest by region See in which location your term was most popular during the specified time frame. Values are calculated on a scale from 0 to 100, where 100 is the location with the most popularity as a fraction of total searches in that location, a value of 50 indicates a location which is half as popular. A value of 0 indicates a location where there was not enough data for this term.

Note: A higher value means a higher proportion of all queries, not a higher absolute query count. So a tiny country where 80% of the queries are for “bananas” will get twice the score of a giant country where only 40% of the queries are for “bananas”.

You can pull terms by “Related Topics or Related Queries

Related topics Users searching for your term also searched for these topics. You can view by the following metrics:

* Top – The most popular topics. Scoring is on a relative scale where a value of 100 is the most commonly searched topic and a value of 50 is a topic searched half as often as the most popular term, and so on.

* Rising – Related topics with the biggest increase in search frequency since the last time period. Results marked “Breakout” had a tremendous increase, probably because these topics are new and had few (if any) prior searches.

Related queries Users searching for your term also searched for these queries. You can sort by the following metrics:

* Top – The most popular search queries. Scoring is on a relative scale where a value of 100 is the most commonly searched query, 50 is a query searched half as often as the most popular query, and so on.

* Rising – Queries with the biggest increase in search frequency since the last time period. Results marked “Breakout” had a tremendous increase, probably because these queries are new and had few (if any) prior searches.