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Revolutionizing Empire Today's Digital Presence with Prediq

About Empire Today

Empire Today is an American home improvement and home furnishing company based in Chicago, Illinois, specializing in installed carpet, flooring, and window treatments. The company operates in more than 75 metropolitan areas within the United States, and is most well-known for TV ads featuring a distinctive jingle that recites the company’s main phone number and name.

The Problem

Empire Today faced the challenge of generating a high volume of sales-qualified leads (SQLs) and calls, critical for expanding their business reach and customer engagement.

The Solution

Prediq implemented a robust strategy focusing on Pay-Per-Click (PPC) advertising and targeted email marketing campaigns. This approach was designed to drive significant traffic and calls, leading to increased appointments and estimates in key markets across the United States, thereby boosting their sales lead generation effectively.