Yes, the speed of a website affects search engine optimization (SEO). Google has confirmed that page speed is a ranking factor, and studies have shown that faster websites tend to rank higher in search results. There are a few reasons why page speed is important for SEO. First, users are more likely to bounce from […]
SEO (search engine optimization) is the key to being discovered online and an important element to connecting with your customers. There’s a joke in Digital Marketing industry that goes something like, the best place to hide a dead body is page two of Google Search Results. In fact, less than 1% of Google searches ever […]
The SEO industry is embracing voice search optimization with enthusiasm. It is the fastest-growing search trend as people adopt voice search and voice-based assistants more than ever. What is Voice Search? Also referred to as voice-enabled, allows the web user to utilize a voice command to search the Internet, a website, or an app. In […]
Small business owners know how challenging it can be to compete with large brands for online traffic. Think of Local SEO as a spoke on a wheel. Digital Marketing being that wheel! When you have full control of your Google My Business profile your Local SEO efforts with benefit. Your GMB profile will help optimize […]
Stop chasing the algorithm and create quality content Over the past 10 years we’ve generated over 22 million leads for clients. 20% of those leads were generated from organic traffic across all SERP’s (search engine results page). I say this not to impress anyone or brag about our performance. Trust me, we’ve had more digital […]
Keyword play an important role in a website’s search engine optimization strategy. Long tail keywords are search terms with relatively low search volume and competition levels. Also, long tail terms tend to be longer in length (3+ words) than most other keyword types. Search engine optimization is a highly competitive field. It is like a […]
If you own a business, you probably have a website. In order to grow you need to drive traffic to that website. There are many ways to drive traffic. Marketers widely agree that one of the most effective ways to drive traffic to a website and to generate leads is through SEO (search engine optimization). […]
Improving your SEO (search engine optimization) will help you get found online more easily. Getting found will lead to clicks and more clicks leads to customer leads. You’ve probably heard that implementing keywords into the content on your website, blog, and URL are key strategies for improving your SEO ranking. However, including the wrong keywords […]
13 Lead Generation Tips & Tools: Be clear on your campaign objectives and expected CPA (cost per acquisition) Define your target audience and geographic market Make sure tracking is in place (use Google Analytics) Create a scoring mechanism & criteria for prospects. Understand your Customer’s Journey! Design a dedicated Landing Page (try Unbounce) Hire a […]
You’ve got your blog going and you feel like you’re putting up quality content, but there is only one problem – you’re not getting the amount of traffic you’d like. Fear not blogger, every person with a blog has faced this problem and luckily for you, there’s a secret weapon you can use to benefit […]
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