You’ve got your blog going and you feel like you’re putting up quality content, but there is only one problem – you’re not getting the amount of traffic you’d like. Fear not blogger, every person with a blog has faced this problem and luckily for you, there’s a secret weapon you can use to benefit you and your blog: social media. Social media is not just a great way to stay connected in an up-to-date fashion with your audience; it also serves as a great vessel for promoting your blog and driving more traffic towards it. To help you out, here are some of the ways you can increase the traffic to your blog through social media.
Hashtags are going to become your best friend, if you use them wisely. Hashtags are by far the fastest and easiest way for people across many different backgrounds to notice you and your page. By searching through a common hashtags people can find your page and thus your blog who may never have before. Create hashtags out of events or keywords that are a part of your blog content and people will find you through searching the hashtags.
- Be Active and Involved
There are lots of different types of social media out there for you to use and you should use them! The more social media channels you get on and join for your blog, the better your chances of connecting with people are. Don’t just limit yourself to one channel of social media; use them all to your advantage. Be it Twitter, a Facebook page, Instagram, LinkedIn, or Reddit – all of these and more can be used to help you out and the more you utilize, the better your chances of success will be.
- Post Often but Don’t Spam
You should be keeping an active posting schedule on your social media pages, don’t go long periods of time without posting anything. There is no “golden” number of times you should be updating your social media pages, but some kind of post, be it big or small, on a daily basis should be a goal you keep. Of course, it’s not the end of the world if you go a couple of days without posting anything, but don’t make a habit out of it. It’s always best to keep your brand fresh in people’s minds. The flip side of this however is to be careful to not post too much. If you post too often, people will grow tired of your page and will be looked at as spam. While it is a fine line between too much or too little, once you find it, you can expect your blog to find a lot of success with this social media tactic.
- Don’t Be Afraid to Ask For Help
One of the best ways you can grow not only your social media pages but also your blog in the process is by asking for help doing so from your audience. On Twitter you can ask your followers to retweet your tweets, which will then display your posts to their followers, thereby expanding your audience even further. Additionally, utilize social sharing tools on your blog’s page so that anyone reading your blog posts can easily share your posts via Twitter, or Facebook through a simple button. Your audience is your best tool to use to grow your blog and your personal brand, and you shouldn’t be afraid to ask them for help. (Click to Tweet!) If your audience enjoys your blog and finds it interesting, they will be happy to share your blog via social media to their networks.
- Be Confident
Finally, the most useful tool you can have is confidence. If you are confident in your blog then people see that confidence. If you are confident that you blog has quality content then it will exude through our social media pages. Be sure that what you have to say it interesting and important and show your audience that. The best thing you can do for your blog is to believe in it and believe in yourself. Even if you only have five followers, act like you have five thousand and you’ll see the number grow. People want to hear from people who know what they’re talking about, and have interesting things to say about it. The only way you can prove that to your audience is to show them through your blog and social media.